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Cole Morgan
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The 5 Basics of Live Streaming
In recent times, we have seen a major shift in the way live streaming has become a global norm for technology driven organisations and communities. The demand to globally connect, while respecting the comfort and safety of our communities is at an all time high; live streaming is the solution. From startups to corporate, chatting with friends to attending weddings, conferences and much more, every kind of individual and organization are adapting to live streams. Given the rise in this trend, it is imperative to understand how an event live stream actually works.
How to successfully pull off a live streaming event in 2020
Live stream production is a relatively new field compared to other parts of the event planner's jobs. Stage sets, cameras, lights, mics, and speakers have all been around for decades. The ability to take your event or virtual summit from inside the 4 walls of your venue and broadcast them in real-time to every corner of the globe used to be something only major brands and telecoms could successfully execute. Now with streaming platforms like Zoom, Facebook Live, Instagram IG TV, and Twitter, you can 5X or 10X the reach of the major channels.
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